HyTea — Everyday Hydration
Tea-Brewed. Sea-Powered. Clean Hydration for Real Life.
Ireland's first tea-brewed electrolyte soda. Marine electrolytes, organic tea, low calorie, no artificial sweeteners.
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Tea-Brewed. Sea-Powered. Clean Hydration for Real Life.
Ireland's first tea-brewed electrolyte soda. Marine electrolytes, organic tea, low calorie, no artificial sweeteners.
The Philosophy
For thousands of years, people drew minerals from the sea for strength and brewed tea from the land for vitality. HyTea harmonises these two forces of nature into functional daily hydration.
What's Inside
Every single ingredient is something you could find in nature. We source only the cleanest, most trusted ingredients — because your body deserves better than a chemistry experiment.
A natural, refreshing base. Brewed from organic leaves, never manufactured.
Harvested from the sea. Mineral-based functionality your body absorbs naturally.
A premium source of natural electrolytes. The way nature intended hydration.
Everyday support in every can. Naturally sourced.
Zero artificial sweeteners. Zero synthetic additives. Exactly what the label-checking consumer demands.
Our Promise
We believe what you don't put in a drink matters just as much as what you do.
Over 70% of consumers now actively check labels for clean, natural ingredients. HyTea was built for exactly this consumer.
Fuel Your Life
From the gym floor to the sauna bench to your desk — HyTea is designed for every moment your body needs clean, natural replenishment.
Natural electrolytes to fuel your session without the sugar crash.
Marine minerals replenish what you lose. Recover faster, train harder.
Replace lost electrolytes naturally. The perfect post-sauna hydration.
Beat the afternoon slump. Tea-brewed focus without the jitters.
Post-walk, post-yoga, post-life. Light, refreshing, never heavy.
Functional drinks only win long-term when they are highly drinkable daily and never fatigue the palate. HyTea was built for rate of sale, not just initial trial.
Low Energy
Products under 20 kcal/100ml are now the primary focus for retailer growth in the UK and Ireland. At ~16 kcal, HyTea is not just a healthier choice — it is a direct buying signal for the modern consumer.
The Market
Global functional beverage market value, growing at 7-9% CAGR.
European consumers actively reducing their daily sugar intake.
Consumers checking labels for clean, natural ingredients with no artificial sweeteners.
The Difference
| Sports Drinks | Kombucha | Flavoured Water | HyTea | |
|---|---|---|---|---|
| Everyday Drinkability | ✕ | ✓ | ✓ | ✓ |
| No Taste / Acidity Barrier | ✓ | ✕ | ✓ | ✓ |
| Natural Electrolytes | ✓ | ✕ | ✕ | ✓ |
| Low Energy (<20 kcal/100ml) | ✕ | ✓ | ✓ | ✓ |
| Clean Label (No Artificial Sweeteners) | ✕ | ✕ | ✕ | ✓ |
While kombucha has an acidity barrier and sports drinks are too heavy, HyTea removes all consumer friction while maintaining high functionality.
The Opportunity
Approachable taste, broad mainstream audience
Growing 8-10% annually, beyond the gym
A multi-billion dollar global growth engine
The only proposition combining Electrolytes + Tea + Low Energy in a single format.
Zero artificial sweeteners, capturing the 70%+ of label-checking consumers.
Bringing net-new shoppers to the functional shelf without cannibalising existing SKUs.
Frequently Asked
Whether you want to stock HyTea or try it first, we make it easy. Fill in the form and Barry will be in touch within 24 hours.
Interested in stocking HyTea? Tell us about your business.
Barry will be in touch within 24 hours. We will send you our trade sell sheet and discuss how HyTea fits your business.
Try before you stock. Free tasting box — 4 cans, both flavours.
Your tasting box is on the way. Barry will confirm dispatch details within 48 hours. The product sells itself once you taste it.